Making your business mobile means more than just taking calls on the go

Enterprise

In November 2011, the UK Government announced plans for a £95 million business growth package to help Britain’s small and medium-sized businesses (SMBs). According to the UK Government, the package is being designed to create jobs, export to new markets, secure finance and cut red tape.

Damian Collins, MP – who backed the recent StartUp Hub UK campaign – believes there are opportunities for SMBs in the current economic climate:

“It’s a tough economy, but that’s often when the best new start-ups are launched. SMBs can be agile enough to respond to the changes in the market. Start-ups are often closer to their customers and work all hours to make their businesses succeed. They can also be more innovative and embracing of new technology that can give them the cutting edge. But you need to get the business idea right first and you should keep challenging yourself until you know you have.

“Smartphones and apps have created new ways of connecting businesses with their customers. The distinction between commerce conducted on the go, rather than from a fixed computer in the home of office is already disappearing, this trend will only grow.”

Dan, our Marketing Manager at Research In Motion® (RIM®) for SMB in Europe, Middle East and Africa, has put together some top tips to help small businesses start and grow more effectively:

  • Get a step ahead of the competition by responding rapidly and effectively to customer’s queries and questions. By having tools like email, Twitter®, Facebook® or BlackBerry® Messenger™ (BBM™) with you wherever you go, you can be in the office even though you are technically out of it!
  • The BlackBerry platform allows you to be agile. You can respond to clients and customers at any time whilst also co-ordinating with your business teams around the world. BBM is the perfect tool for communicating with both customers and employees. Share a message, picture, or document instantly, and see when it’s been delivered and read.
  • For peace of mind, you can protect and manage company and employee-owned devices using BlackBerry Management Center. This web-based cloud service allows you to lock and wipe devices plus set up and manage email accounts and new devices, so your staff is free to focus on the job at hand. Plus, it’s free!

RIM has a history of working with SMBs and we have some wonderful case studies from all sorts of businesses. See how BlackBerry has made a difference to SMBs in our Case Study database.

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