BlackBerry World 2012: Previewing BlackBerry 10 with Rory O’Neill [VIDEO]


There are lots of great reasons to attend BlackBerry World™ 2012 – just have a look at this slide deck on our BlackBerry SlideShare™ site! Personally, I’m a huge fan of the Solutions Showcase. I just love seeing all the new and interesting applications from our Independent Software Vendors (ISVs) and channel partners. This year, one of the hottest topics in the Solutions Showcase will surely be ‘what’s new’ and Research In Motion® (RIM®) will be showcasing both the recently-launched BlackBerry® Mobile Fusion and BlackBerry® PlayBook™ OS 2.0. And, of course, we’ll be talking about the soon to come BlackBerry® 10! With exclusive previews on BlackBerry 10, detailed information on BlackBerry Mobile Fusion, and the many RIM partners featured in the Solutions Showcase…what more could you want?

Since everyone’s keen to get the latest updates, I was lucky enough to catch Rory O’Neill, our VP Marketing for EMEA who tells us a bit about what we can expect to hear about BlackBerry 10 at this year’s BlackBerry World – check out his preview:

[ YouTube link for mobile viewing ]

There are only 18 days left until the big event, so if you haven’t already done so, consider registering for BlackBerry World ASAP. There are alumni discounts and organizational group discounts available (terms and conditions apply).

What are you looking forward to most at BlackBerry World 2012? Are there specific questions you’re hoping to get answered? Topics you’re hoping we cover? Let us know so we can possibly fit them into the ever-evolving session catalog. See you in sunny Orlando!

About Roger B.

Joining Research In Motion® (RIM) in 2001, Roger has worked in BlackBerry® Alliance Marketing, vertical segment marketing and product marketing. By leveraging this diverse background, for the past few years Roger has been involved with market research, analyst relations, and other research initiatives. A graduate of the Ivey Business School and MIT’s Executive program in Strategy & Innovation, Roger has been involved in technology marketing for the past 15 years working in Asia, Europe, and North America. Passionate about the impact technology has on people and processes, he brings this vast array of experiences together as a lead contributor to the “BlackBerry For Business” social media presence.

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