BlackBerry World 2012 – A Look at this Year’s Sessions


Sessions are one of main reasons BlackBerry World™ attracts so many attendees. People who’ve been to this conference before tell me they learn so much more by hearing BlackBerry® product news first-hand and directly engaging with the experts. I want to give you an inside look at some of the outstanding sessions we have in store for you this year – so you can register before the conference fills up!

You can already review and search all of the posted BlackBerry World 2012 sessions, but the sessions that stand out for me focus on some of the really hot topics.

If you’re interested in the future direction of BlackBerry® Enterprise Server – and managing BlackBerry® PlayBook™ tablets and non-BlackBerry devices along with your deployment of BlackBerry smartphones – you’ll want to attend the sessions on BlackBerry® Mobile Fusion. There are good overviews like Introduction to BlackBerry Mobile Fusion, as well as more in-depth sessions like Support iOS and Android Devices with the New BlackBerry Universal Device Service.

BlackBerry is universally popular and continues to help change the way people work. The Sociable Organization: Social Networking and its Impact on Enterprise Collaboration looks at the influence of consumer social media on enterprise collaboration and how BlackBerry PlayBook tablets and BlackBerry smartphones can help businesses collaborate more effectively. The BlackBerry Office: Replace Laptops and Desk Phones for Your Mobile Workforce shows how unified communications technologies like BlackBerry® Mobile Voice System, which puts your corporate desk phone and its functionality on your BlackBerry smartphone, can help to increase freedom, productivity and security, while reducing costs.

Of course, everyone is anticipating the arrival of the hot new BlackBerry® 10 OS – including all of us here at RIM! Many sessions this year touch on the opportunities this new platform will offer. At BlackBerry World, you can get a head start on your development plans by attending Everything You Need to Know about Creating a BlackBerry 10 App.

Lastly, the BlackBerry World team is a big fan of sharing know-how so you get the most from your BlackBerry products and devices. The 10 Best Features of the BlackBerry Enterprise Server (You May Not Know About) is crammed full of tips to help ensure that you’re using the features available from this technology to help save you time and simplify deployment. And since BlackBerry App World has a dizzying array of choices, The Best BlackBerry Business Apps for 2012 highlights the choice apps for employees looking for productivity-enhancing tools.

These sessions are only open to BlackBerry World attendees and don’t get repeated throughout the year. Make sure you register now so you don’t miss your chance to access BlackBerry insights you can’t get anywhere else!

What sessions are you looking forward to attending? Let us know in the comments!

About Luke Reimer

@Luke_Reimer is a Senior Marketing Manager at BlackBerry helping to design, launch, and manage enterprise marketing programs - particularly concerning content across digital mediums. Beyond spreading BlackBerry goodness in enterprise communities, you can find Luke cooking up a storm, out on his motorcycle (when Canadian weather allows), or digging into a good science fiction book.

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