Today I have the distinct privilege of sharing some of the excitement around the BlackBerry Enterprise Service 10 launch earlier this week. We here at BlackBerry are committed to keeping your business moving and are acutely aware that the greatest benefit we can generate for our enterprise customers is to strike that perfect balance between end-user and corporate needs. In order to ensure this balance, we are heavily focused on the key pillars of Mobile Device Management: Security, Unified Communications, and Business Applications. As we progress through 2013, you will hear more details around many of these pillars but today I want to talk about BlackBerry Enterprise Service 10 and 10 things that you should know:
1. It Helps Keep Corporate Data Secure
First and foremost, BlackBerry Enterprise Service 10 builds upon our long-held Security pedigree as the Gold Standard in Enterprise Mobility Management (EMM) – so much so that we made sure to go out and get FIPS 140-2 certification prior to the official launch of the product. You can rest assured that the trusted BlackBerry infrastructure is in place along with proven end-to-end 256-bit encryption and a secure behind-the-firewall path for all applications, the browser, email, and PIM. In addition, you can configure corporate Wi-Fi and VPN connectivity. But we didn’t stop there: Seamless Sign-on and enterprise authentication from the work perimeter as well as enterprise notifications from behind-the-firewall make accessing corporate content and applications a rich and seamless user experience.
2. BlackBerry Balance Provides a Win-Win Scenario
We all know that there’s a tug of war in the workplace where businesses want to give employees the device they desire without sacrificing manageability, security, or cost. So, in order to have the best of both worlds, we have integrated BlackBerry Balance into the BlackBerry 10 platform. Once a device is activated within BlackBerry Enterprise Service 10, all corporate data is segregated in its own encrypted “work” space. Administrators maintain granular control over a secure work perimeter while personal applications, data privacy, and the end user’s personal experience are fully preserved no matter whether the user is bringing their own device to work or it’s a corporate provided device.
3. It Manages Applications Like a Boss
Applications are increasingly becoming a key component of an Enterprise Mobility Management solution. With BlackBerry Enterprise Service 10, we have created an enterprise-grade application management framework. IT Administrators can deploy, manage, and secure mandatory and recommended applications to employees. They have the ability to assign applications to specific users or groups of users. They can remove work applications if a user deactivates their device. Moreover, there is a great connection between BlackBerry Balance and application management. Businesses can easily manage and curate a corporate application store – BlackBerry World for Work. Securely deploy your own in-house and or third-party application to the Work Space on both a corporate provided or personally owned device.
4. A Buffet of Mobile Device Management Options
Device Management is paramount to an Enterprise Mobility Management strategy and BlackBerry Enterprise Service 10 is the only solution which can manage the entire fleet of BlackBerry devices including BlackBerry 10 smartphones and BlackBerry PlayBook tablets. Some companies may take a relaxed approach to device management and security, in which case BlackBerry 10 support for the ActiveSync protocol will meet their needs for synchronizing with their email platform and basic device management. Enterprises which are sensitive to the need to secure their corporate data will require greater security and management capabilities, which BlackBerry Enterprise Service 10 offers. For these customers, a solution that delivers more comprehensive security and management controls is required, and it also supports personal use of the device.
5. It Meets the Needs of Highly Regulated Industries
Highly regulated and government organizations, and those businesses that take security very seriously require more stringent and granular EMM controls. The ability to control how personal apps interact with work contacts and networks, how data moves between work and personal perimeters, specifying work domains so resources can be contained to work perimeters, and they ability to control transfer of work files, contacts and messages via Bluetooth profiles are just some of the examples that EMM controls can offer.
6. Enterprise Grade Multi-Platform Management is Here
In addition to BlackBerry smartphones and tablets, BlackBerry Enterprise Service 10 can be used to manage and secure iOS and Android devices. Administrators can add and import iOS and Android users, create group memberships, view user and device information, define IT controls and connectivity settings, manage applications, and assist users with the recovery of misplaced devices. In addition to these great management capabilities, we have integrated support for the TouchDown application for Android devices. Essentially, it is an ActiveSync-enabled add-on PIM application. It enables full PIM Sync and ActiveSync policies in order to fill the native ActiveSync gaps which exist on many Android devices.
The other key feature is Secure Enterprise Access, also referred to as Gatekeeping. A Gatekeeping solution acts as an access control and monitoring layer on top of an existing mobile email server. Some of the benefits of a Gatekeeping solution include requirement to block unauthorized employees from trying to access corporate email using personal devices by directly connecting to Exchange ActiveSync or a situation when an employee leaves your company and his or her personal device should no longer be permitted to connect to your server.
7. It Does it All from a Single Web-Based Console
An absolutely critical feature of BlackBerry Enterprise Service 10 is the Unified Administrator Console – a single web-based console used to manage devices, applications, users, and security services. You can also manage your BlackBerry Enterprise Server 5 and BlackBerry Enterprise Server Express environment through the single console. You can manage all devices in one location, provision and activate devices, administer controls, push mandatory applications, and group users based on common criteria – all available out of the box. Great new capabilities include multiple active devices per user – in the case of a BlackBerry 10 smartphone and a BlackBerry PlayBook tablet, for example – as well as the ability to manage multiple servers from a single domain.
8. There’s a Straightforward Migration Path
We’ve also made sure that the migration path is as straightforward as possible. In-market solutions such as the BlackBerry Enterprise Server (currently version 5 Service Pack 4), which manages BlackBerry OS devices including BlackBerry 7, as well as BlackBerry Mobile Fusion, which added support for managing BlackBerry PlayBook tablets, iOS and Android devices, all have a path to the next generation BlackBerry Enterprise Service 10. BES 10 will be an upgrade to BlackBerry Mobile Fusion which will add support for BlackBerry 10 devices, meaning the migration path will be seamless. We know you don’t want to touch your existing production environment, so BlackBerry Enterprise Server 5 will continue to run and support your BlackBerry OS base. Users can migrate over time as you upgrade to BlackBerry 10. Keep in mind you can manage all your devices from a single Unified Admin Console!
The BlackBerry 10 Ready Program helps provide educational resources, tools, support, and offers to make the migration as seamless as possible. Learn more at www.blackberry.com/blackberry10ready.
9. You Can Trade Up Your BlackBerry Enterprise Server Licenses
To make the move to BlackBerry 10 even easier, we have implemented a BlackBerry Enterprise Server License Trade Up program. The BlackBerry Enterprise Server License Trade Up allows enterprise customers to leverage their existing investment in BlackBerry Enterprise Server licenses and trade them up for new licenses that will enable them to secure and manage BlackBerry 10 smartphones with BlackBerry Enterprise Service 10. We will be offering customers who purchase BlackBerry 10 smartphones the ability to trade up their existing BlackBerry Enterprise Server licenses on a one for one basis for free, until December 31, 2013. Learn more at www.blackberry.com/licensetradeup.
10. Global Technical Support is Here to Help
You cannot have a complete solution without a Global technical support program behind it. Our BlackBerry Technical Support Services (BTSS) has been streamlined to three tiers—Basic, Advantage and Premium—and includes new simplified pricing to align with BlackBerry 10. We’ve taken the features from the former Enhanced tier and added them to the Basic tier at that lower price. And for customers who want direct support which was included in the former Standard tier, they may purchase it as an option at the Advantage tier, or for a limited time, in a bundle with a Support Service Specialist. Learn more about the BlackBerry 10 Readiness Services that can help speed you on your way.
So there you have it: 10 things you should know about BlackBerry Enterprise Service 10! We are committed to keeping your business moving! Let us know if you have any questions in the comments below.