How to Get Your Business Ready for the Next Generation of Enterprise Mobility



Unless your surname is Nostradamus, you don’t know the future – but it will be here sooner than you think. That future comes bearing the next generation of enterprise mobility.

In what seems like a blink of an eye, workforce mobilization is evolving from answering email and making appointments outside of normal business settings to pushing the overall organization to new levels of productivity and innovation.

Evolving at the Speed of Light

But realizing that potential won’t be easy. The next phase of enterprise mobility calls for a nearly complete overhaul of today’s enterprise environment – a radical reorientation of “work” as we know it.

To be successful, organizations will need to rethink roles, practices and processes that have been in place for decades, including the following:

  • IT’s relationship with Line-of-Business leaders and end users. Security concerns often placed IT in opposition to line-of-business leaders and end users. Those days are long gone. It’s time for enterprises to usher in an atmosphere of cooperation and shared goals between IT, end user and management.
  • Application development and management. It’s time to think vertically. Accelerating the mobilization of core business processes will mean an uptake in industry-specific mobile app development and a departure from the current concentration on horizontal communications and productivity tools.
  • Worker productivity. The initial productivity gains of workforce mobilization were derived mostly from extending work hours through “anytime, anywhere” access to business information. Meaningful productivity increases will come from employees working more efficiently, not longer.

Drawing Up a Game Plan

There’s no playbook for the future. But a good place to get started is Unleashing Business Transformation Through Mobility, a recent white paper and navigational aid for IT managers and business leaders. BlackBerry put together the document to provide organizations of all sizes with a glimpse of enterprise mobility’s future, as well as advice on how best to evolve workforce mobilization initiatives to make your business better.

Evolutionary Fast Track

The term “evolution” implies a gradual – almost indiscernible – rate of advancement. But that’s not the case with technology, which often evolves in spurts that usher in market-altering advances.

Enterprise mobility is no exception.

The first phase of the mobility movement was dominated by the consumerization of the IT phenomenon, forcing IT to expend nearly all energy bracing against a flood of personal mobile devices entering the workplace. Phase two, according to IDC’s Mobility Maturity Model, will be focused on exploiting the productivity and business enablement capabilities of workforce mobilization

Moving from MDM to EMM

The short-but-dynamic history of the mobile device management (MDM) market is a great example of how fast this evolution is moving. Industry observers, at one point, identified more than 100 vendors possessing critical components of an MDM solution. In addition to validating the inertia behind the enterprise mobility movement, that staggering number was indicative of both the low barrier of entry for basic MDM capabilities and the high demand from enterprises of all sizes for basic device management tools.

Most of those MDM upstarts are now gone, many swallowed up by organizations looking to add mobility to already-diverse product portfolios. And MDM is now a foundational element of a broader multi-platform Enterprise Mobility Management (EMM) solution, which also houses application and content management capabilities, including containerization and application wrapping.

Next Best Thing to Nostradamus

The evolutionary development of EMM is both shaping, and being shaped by, the next generation of enterprise mobility. Future requirements of an EMM solution, including scale, automation, context awareness and device diversity, are covered extensively in the Unleashing Business Transformation Through Mobility white paper.

Even if you can’t see the future, there’s nothing stopping you from preparing for it.


About Joe McGarvey

An Enterprise Mobility Strategist at BlackBerry, McGarvey has covered the enterprise and telecommunications industries for more than 20 years as both a journalist and analyst. He is best-known as a long-time principal analyst at leading market research firm Current Analysis. McGarvey has also been an analyst for Heavy Reading and an editor at several leading technology magazines.

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